Privacy Policy

Privacy Notice

Effective as of May 18, 2026

Contents

Privacy Statement

Inhabit IQ and its family of software brands take pride in conducting business responsibly and ethically. We place the highest regard on the data privacy and security of our customers and on our legal obligations to protect such personal data.

iTrip LLC ("iTrip", "we," "us" or "our"), as an Inhabit IQ brand, developed a data privacy program that respects and protects the privacy rights of individuals whose personal information we process. We recognize that data privacy coincides with data protection, thus, we implement reasonable and appropriate data security and protection measures to preserve the confidentiality, integrity, and availability of the personal information we process.

I. Who are we?

iTrip LLC, together with its subsidiaries and affiliates ("iTrip", "we," "us" or "our"), is a property management service provider operating under Inhabit IQ, a global PropTech software company serving the residential and vacation property management industries offering software-as-a-service (SaaS) solutions for core areas like accounting and operations, customer relations management, marketing, background screening, rent payment processing, and insurance.

iTrip provides property management and listing services with all the capabilities property owners need to manage their properties. Each iTrip location is owned and managed by a local iTrip Franchisee that receives corporate support from experts in software, technology, content, marketing, social media, SEO and more. Our Franchisees utilize proprietary systems and processes, receive support from a national leader in short-term rental management and provide boutique-level services which include: marketing, pricing, cleaning services and maintenance. When we use the term "Service(s)" we mean collectively:

1. The information provided through https://itripfranchise.com/, http://itripfranchise.com/, https://blog.itrip.net/, any other sites, applications and platforms owned and managed by us (the "Site(s)");
2. The provision of online tools and platforms to those who avails of such tools and services; and
3. Our marketing and business development activities, including any social media properties we create, emails and text messages that we send ("Marketing").

We offer these Services to Franchisees (property managers), Property Owners and Rental Guests. The Services are intended for a general audience and are not targeted to children under the age of 13.

We are a "Data Controller" under Data Privacy Laws for personal information processed as part of our operations including that of Franchisees, Franchisee Candidates, Property Owners, or Rental Guests in the performance of our Services.

Franchisees act as "Data Processors", under Data Privacy Laws, processing personal information solely on our behalf and in accordance with iTrip's instructions to provide localized property management services. A written agreement governs the relationship, ensuring Franchisees comply with their obligations as Data Processors.

II. What is the scope of this Privacy Notice?

We strive to be transparent and keep you informed on how we process your personal information through this notice. This notice sets out how we collect, use, store, share, dispose, and protect your personal information as a Data Controller. Franchisees, acting as Data Processors, process your personal information strictly under our instructions as outlined in this notice and applicable agreements.

This Privacy Notice covers the disclosures that are required by "Data Privacy Laws" governing our processing of personal and sensitive personal information, which include, but are not limited to the following:

1. The General Data Protection Regulation and the UK Data Protection Act 2018 and General Data Protection Regulation;
2. Canada's Personal Information Protection and Electronic Documents Act, Alberta and British Columbia's Personal Information Protection Act (PIPA), Quebec's Law 25 (Private Sector Act); and
3. US state privacy laws currently in effect—including the California Consumer Privacy Act, the Colorado Privacy Act of 2021, the Connecticut Data Privacy Act of 2022, the Delaware Personal Data Privacy Act, the Florida Digital Bill of Rights, the Iowa Consumer Data Protection Act, the Montana Consumer Data Privacy Act, the Nebraska Data Privacy Act, New Hampshire Senate Bill 255, New Jersey Senate Bill 332, the Oregon Consumer Privacy Act, the Texas Data Privacy and Security Act, the Utah Consumer Privacy Act of 2022, and the Virginia Consumer Data Protection Act of 2021—as well as similar state laws such as Indiana Consumer Data Protection Act, Kentucky Consumer Data Protection Act, Maryland Online Data Privacy Act, Minnesota Consumer Data Privacy Act, Rhode Island Data Transparency and Privacy Protection Act, Tennessee Information Protection Act, to the extent they take effect.

This notice applies as we process personal data as a Data Controller relating to:

1. visitors to iTrip Site(s);
2. our Franchisees including their representatives, officers, employees, partners, independent contractors, agents and other authorized internal users;
3. our Franchisee Candidates including their representatives, officers, employees;
4. Property Owners and their representatives; and
5. Rental Guests.

If you are an individual Rental Guest or a Property Owner of a property managed by a Franchisee who has been invited to use the client-facing features of the Services in a limited capacity, the Franchisee will process your personal information in accordance with iTrip's instructions and guidelines.

This Privacy Notice does not cover the practices of companies we do not own or control or people we do not manage and this Privacy Notice does not apply to any third-party sites that may link to or be accessible from our Sites.

We use some phrases in this Privacy Notice that are unique to our business or our Services. Below are definitions of some of the key terms:

1. "Personal Information or Personal Data" refers to information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include anonymized, de-identified or aggregated information, certain information publicly available, or certain other information excluded from the scope of various Data Privacy Laws.
2. "Sensitive Personal Information" varies depending on the applicable Data Privacy Laws. Generally, this includes information that could harm an individual if disclosed, this requires a higher level of security and protection and is subject to additional restrictions and regulations. It includes health, financial, biometric data, genetic data and other identifying information.
3. "Processing" means any operations performed on personal information, including: collecting, storing, retrieving, consulting, analyzing, disclosing or sharing with someone else, erasing, or destroying personal data.
4. "Franchisee" refers to the property managers who we contract with and provide our Services for under a Franchisee Agreement.
5. "Rental Guest" refers to the individual Rental Guest of a property managed by a Franchisee who has been invited to use the client-facing features of the Services in a limited capacity whose personal information are processed by the Franchisee on behalf of or upon the instructions of iTrip.
6. "Property Owner" refers to individuals who own properties managed by the Franchisees.
7. "User" refers to individuals who are given access to the platforms we offer as part of our Services. They can be Primary Users: representatives, officers, employees, partners, independent contractors, agents and other authorized internal users of our Franchisees or Secondary Users: the Property Owners or Rental Guests of our Franchisees.

III. What do we collect?

We collect the following Personal Information directly from you or through Franchisees. All data processed by Franchisees is collected on behalf of iTrip and remains under iTrip's control.

Data of our Franchisees, Franchisee Candidates, Property Owners, Potential Property Owners, Users and Site Visitors

Directly from you when you interact with our customer support by email, regular mail or telephone; or when you use any of our applications as Franchisees or its Primary User:

1. Name, phone number, email address, property address or unique personal identifiers (wireless device ID, cookies, IP address) ("Identifiers").
2. Occupation, position or designation ("Demographic Data")
3. Commercial information (such as transaction data, purchase history, or delivery information) ("Commercial Data");
4. Usernames, passwords, log-in credentials ("Log-in Data")
5. Internet or other network or device activity (such as browsing history, browser type and language, operating system or app usage) ("Internet Data").

Directly from you as a visitor to one of our Site:

When you visit our Site, you may choose to provide information to us, such as when you contact us to request or provide information through our data collection tools in the Site such as in "Start Your Franchise Journey", "Franchisee Opportunity", "Contact Us", "Resource Library", "List Your Property", subscription, sign-up and log-in pages on the Sites.

In addition, when you interact with our Sites, we use technology and Google tools (such as Google Analytics, Google AdSense, Google Display Network Impression Reporting) to gather information on how visitors are using the Sites and Services. For more information, see Google's explanation at "How Google uses information from sites or apps that use our services."

We collect IP address information so that we can properly manage our system and gather information about how our site is being used. This includes the device type and browser you are using, location data, the pages you are viewing and your interactions on the page. Your IP address may be associated with records containing Personal Information. We collect details of visits to our Site, including the volume of traffic received, logs and the resources that you have accessed.

We may collect the following categories of information from our Sites:

1. Name, phone number, email address, state, property address, unique personal identifiers (cookies, IP address), ("Identifiers").
2. Usernames, passwords, log-in credentials ("Log-in Data").
3. Internet or other network or device activity (such as type of device, internet connection, browser type and version, time zone, operating system and platform, referring/exit pages, account access date/time stamp, UTMs (Urchin tracking modules) for lead source) ("Internet Data").

From our Franchisees as needed for us to perform our Services for them.

Name, phone number, email address, and any other information necessary to complete applicable documents or applications provided ("Identifiers").

Data of Rental Guests

Directly from you as a Rental Guests who has been invited to use the customer-facing features of the Services in a limited capacity or via your booking activities:

1. Name, phone number, email address, birthday, unique personal identifiers (IP address) ("Identifiers").
2. Financial information (such as credit or debit card information, verification number, and expiration date), bank account number ("Financial Data").
3. Usernames, passwords, log-in credentials ("Log-in Data")
4. Internet or other network or device activity (such as browser type and language, operating system or app usage) ("Internet Data").

From our Franchisees, service providers and business partners as needed for us to perform our Services.

1. Name, phone number, email address, unique personal identifiers, passport number (wireless device ID, cookies, IP address), ("Identifiers").
2. Financial information (such as credit or debit card information, verification number, and expiration date), bank account number ("Financial Data").
3. Internet or other network or device activity (such as browser type and language, operating system or app usage) ("Internet Data").

IV. How we use the personal information we collect

Purpose for Processing

We only collect the information reasonably necessary to provide our Services, to carry out our operations, as required by law, and for the other legitimate business purposes, under applicable laws.

Some of these uses may, under certain circumstances be based on your consent, may be necessary to fulfill our contractual commitments to our Franchisees, or are necessary to serve our legitimate interests as provided below:

For provision of our Services:

1. To facilitate the use of the software application, to maintain and administer Franchisees' account which includes sending transaction records, notice and other documents necessary for the continued use of the application and for other purposes that would be necessary or beneficial to administer our Franchisees' use of the same ("Servicing").
2. To continuously provide you with our services through your use of the platform and access of its database ("Servicing").
3. To respond to your queries, comments, feedback, or requests and address your complaints and provide customer support ("Servicing").
4. To verify or ascertain your identity, uniquely identify you or your business and identify potentially fraudulent activity ("Fraud Prevention").
5. To carry out our obligations arising from of our contracts with our Franchisees ("Servicing").
6. To conduct research and gain an understanding of the users of our platform, their experiences and preferences to further improve the platform ("Quality Improvement").
7. To assist in business development, compile statistics regarding how the Site or our Service is used in order to improve them, for example, we may use your personal data to improve the layout of our Site based on the click path you utilized to access certain information within the Site ("Quality Improvement").
8. To detect or prevent security incidents or other illegal activity, debug, verify or maintain quality or safety or improve or upgrade a service or device owned or controlled by us ("Security").

For marketing and advertising activities ("Marketing"):

1. To communicate with you regarding services, activities, programs, trainings, promotions, services, products or other offers in which you have indicated an interest or to which they've subscribed and to contact you with information that may be of interest to you.
2. To provide you newsletters, articles, alerts and announcements and other information we think they may find useful or which you have requested from us.
3. To personalize your experience and allow us to deliver individualized content and product offerings according to your specific interests.
4. To provide you with marketing materials of third parties which we think may interest you.

We may conduct marketing activities to you as Rental Guest or Property Owner or use any of your personal data for our own marketing purposes in compliance with applicable laws.

We do not sell or share text messaging originator opt-in data and consent status with any third parties for marketing or promotional purposes.

For compliance with our legal obligations, regulatory requirements and for other legal purposes ("Legal"):

1. To process any complaints, implement preventive measures and to investigate act, omission, or misconduct that would constitute a violation of our contracts and of the applicable laws.
2. To verify your identity or conduct internal audits or reviews.
3. To enforce our Franchise Disclosure Document (FDD) and Franchise Agreement (FA) and other applicable agreements.
4. To gather the necessary information required by law, record keeping and good business practices.
5. To comply with our legal obligations and other regulatory requirements.
6. To protect our lawful rights and interests in court proceedings and to establish, exercise or as defense from legal claims.

B. Interest-Based Advertising

We and our third-party advertising partners may use cookies or web beacons to collect information for the purposes of interest-based advertising based on your visits to our Site. These cookies identify the pages you view, the links and ads you click on, other actions you take on those websites, and the referring website. Similarly, online advertisers use cookies to deliver advertising to you for companies other than us based on your visits to our Site and other websites. To know more read our Cookie Policy.

C. Telephone Consumer Protection Act ("TCPA") Notice

With your consent or based on our past transactions, you may receive calls, emails, or SMS messages from us for marketing and service updates related to our agreement or your account. We will only send you relevant information that interests you.

We might use any contact method you provide, including text messages, recorded calls, or automated systems. If an agent calls, they may leave a message if you are unavailable.

We may record calls for quality monitoring and will inform you of any charges from your mobile provider.

These communications will only occur with your consent or as a result of our previous interactions. You can opt-out of marketing messages by following the instructions in the messages we send.

V. How we share and disclose your personal information

The below chart summarizes the categories of personal and sensitive personal information we collect, from where we collect it, how we use it, and with whom we share it.

This chart is updated in an annual review and reflects the prior twelve (12) months from the date of last review in compliance with the CCPA.

We generally do not directly sell your Personal Information in the conventional sense (for money). Like many companies, however, we do disclose Personal Information for internal business purposes or operational purposes of our business (servicing, quality improvement, fraud detection, security, legal), and we use services that help deliver interest-based ads to you or analyze our website traffic. Making personal information (such as online identifiers or browsing activity) available to these companies may be considered a "sale" under certain Data Privacy Laws. If you would like to opt out of sales of your personal information that take place via cookies, immediately notify us in accordance with the "Your Choices and Rights" section below.

We share Personal Information with the following categories of recipients for the following business purposes:

Third-party Service Providers: Your Personal Information will only be shared with and processed by our affiliates and non-affiliated third-party service providers as permitted by law and for the purposes described in this Privacy Notice. We may disclose Personal Information to certain non-affiliated specialized service providers, including professional advisors, consultants, technical service providers, and other third parties, who are bound by contractual obligations to keep Personal Information confidential and use it only for the purposes for which we disclose it to them. We may disclose your Personal Information to third-party service providers to provide us with services such as Site hosting, including information technology and telephony services, and related infrastructure, customer service, e-mail delivery, auditing, and other similar services.

Corporate Subsidiaries and Affiliates: We share the collected personal information as described in this notice with our subsidiaries and affiliated businesses within the Inhabit IQ, each of which use your personal information consistent with this Privacy Notice. Those businesses may also use your personal information for each of their own purposes, including marketing purposes. Please visit their Privacy Notice on their website to learn more.

Business Transfers: When applicable, we may share your information in connection with a substantial corporate transaction, such as the sale of a Site, a merger, consolidation, asset sale, or in the unlikely event of bankruptcy.

With Your Consent or at Your Direction: We may share information for any other purposes disclosed to you at the time we collect the information or pursuant to your consent or direction.

Other Legal Reasons: In addition, we may use or disclose your Personal Information as we deem necessary or appropriate: (1) under applicable law; (2) to respond to requests from public and government authorities including public and government authorities; (3) to pursue available remedies or limit damages we may sustain; (5) to protect our operations or those of any of our affiliates; (6) to protect our rights, privacy, safety or property of, our affiliates, you and others; and (7) to enforce our terms and conditions.

When the information collected from or about you is not defined as personal information under applicable law, we may share such non-personal, de-identified information or aggregated information with third parties at our discretion.

VI. How long we retain personal information

We will retain your Personal Information for as long as your account is active, for the period necessary to fulfill the purposes outlined in this Privacy Notice, to perform our obligations and provide you our Services. We will also retain your information to comply with our legal obligations, to conduct audits, resolve disputes, and enforce our agreements.

Franchisees are required to follow iTrip's data retention policies and delete or return all personal data upon instruction from iTrip. Franchisees must not retain personal data beyond the duration specified by iTrip or applicable law.

VII. How do we secure your personal information

We use reasonable organizational, technical and physical measures to maintain the privacy and security of your Personal Information within our organization against any unauthorized access, use, disclosure, loss or alteration, or theft of personal information. We maintain policies and practices to ensure the protection of your personal information. Depending on the volume and sensitivity of the information, the purposes for which it is used and the format in which it is stored, we implement a combination of measures to protect your personal information, including:

1. Internal policies and procedures that define the roles and responsibilities of our employees throughout the information life cycle and limits their access to such information on a "need-to-know" basis;
2. Technical safeguards such as encryption, firewalls, antivirus software and similar measures to protect information stored in electronic format;
3. A designated Privacy Officer to monitor our compliance with applicable privacy laws;
4. Employee privacy and data security training; and
5. Procedures for receiving, investigating and responding to security incidents involving personal information.

Unfortunately, no data transmission or storage system can be guaranteed to be secure at all times. Although we work to protect the security of your account and other data that we hold in our records, please be aware that no method of transmitting data over the internet or storing data is completely secure.

If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the "Contact Us" section below.

VIII. Your Choices and Rights

We offer you certain choices and you also may have certain rights in connection with the personal information we collect about you.

If you are a Rental Guest or a Property Owner of a property managed by iTrip, you may exercise your choices and rights directly with iTrip as the Data Controller. Franchisees, acting as Data Processors, facilitate such requests in accordance with our instructions.

A. Your Choices

To ask us to remove your information from our marketing mailing lists, please contact us as outlined in the How to Exercise Your Rights Section below. You also can unsubscribe from our marketing mailing lists by following the "Unsubscribe" link in our emails. Even if you unsubscribe from our marketing communications, we may still need to send you communications relating to our Services, such as service announcements.

B. Your Rights

Subject to applicable Data Privacy Law, you may have certain rights to know, access, update, port your personal data, correct inaccuracies, delete, restrict processing of your personal information in our custody and control.

For security purposes, we will verify your identity when you request to exercise your data privacy rights. For certain types of requests, we may also need to ask you for additional information to verify your identity. Once we have verified your identity (and your agent, as applicable), we will respond to your request as appropriate.

You right over your personal information depends on the Data Privacy Law applicable where you reside:

California Privacy Rights

For additional information for residents of the State of California click here.

Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, Virginia

For additional information for residents of any of these states click here.

GDPR Privacy Rights

For additional information for residents of United Kingdom, Switzerland, and other European countries click here.

C. Exercising Your Rights

This provides for instructions on how you can exercise your rights under applicable Data Privacy Laws.

1. How to Exercise Your Rights

To submit a request to access, rectify, delete, port your personal data you can submit a request to us by email at [email protected].

Note in the body of the email the specific right you want to exercise. In the subject line, include "Consumer Request".

To protect the privacy and security of your personal information, we will attempt to verify your identity before acting on your request. Your request must include details sufficient for us to properly understand, evaluate, and respond to the request.

Please also note that as part of the verification process, we're required to consider:

1. the difficulty of verifying whether data that we hold and data we have linked to it truly and solely belongs to the data subject making the request, along with; and
2. the potential adverse effects on disclosure of personal data to the wrong individual (or a person who is purposefully seeking the information of another) because such improper disclosure would likely adversely affect the privacy rights and freedoms of the relevant data subject/consumer, we limit certain personal data we make available.

2. Use of an Authorized Agent

An agent legally authorized to act on your behalf—may make a verifiable request related to your personal information. If you are making a request through an authorized agent, you must provide the authorized agent with written permission to do so, and a power of attorney that fulfills the requirements of the Data Privacy Laws. We may request more information from the authorized agent (or from you) if needed to verify the authorized agent's identity or to avoid any breach of security or instances of fraud.

3. Minors

We do not knowingly collect personal information of minors (minority age depends on the applicable Privacy Laws) under the age of 13, nor are our Sites or Services developed for, offered to, or directed at children under the age of 13. If you believe that we have collected information of a child under the age of 13, please contact us and we will take appropriate action.

For opt-out of sales, sharing, and cookie preferences, please visit Your Privacy Choices. For information about cookies, please read our Cookie Policy.

IX. Changes to this Privacy Notice

Changes to this Privacy Notice will be posted on this page. If we make a material change to our privacy practices, we will provide notice on our Site or by other means as appropriate. If we are required by applicable data protection laws to obtain your consent to any material changes before they come into effect, then we will do so in accordance with law.

X. Contact Us

If you have any questions, or complaints, regarding the collection or use of your personal information or the content of this notice, please contact our Privacy Officer at the coordinates below.

Privacy Officer

Inhabit
2035 Lakeside Centre Way, Suite 250, Knoxville, Tn 37922
[email protected]

We respect your privacy rights and commit to the security of your personal information. If you do not agree to how we process your personal information as discussed in this Privacy Notice, please reach out to us. Please also see the appropriate service agreement for more information on the Services we provide.

Cookies

A "cookie" is a small file stored on your device that contains information about your device. We may use cookies to provide basic relevant ads, website functionality, authentication (session management), usage analytics (web analytics), and to remember your settings, and generally improve our websites and Services. For a complete list and more information about our use of cookies, please read our Cookie Policy.